I am JJ La Britt, born and raised in Sacramento, CA. I was raised in a great Greek family. I am very passionate about my culture, but don’t get me wrong, I still love the USA! I am a very fun and outgoing person, I love cracking a good joke, but I know when it’s time to be professional. Growing up I always took part in many activities; soccer, volleyball, competitive Greek dancing, skateboarding (help me grow my cinematography skills), BMX, and other activities.
I received a Bachelors Degree from the Art Institute of California- Sacramento. I currently work at CBS 13 and CW 31 as the promotions cinematographer and editor. My job teaches me so many things about cinematography, writing, marketing, and editing.
Cinematography is my passion. When I was a kid, my dad told me about a scene while we were watching “The Good, the Bad, and the Ugly”. He told me that the scene was filmed during the day, but the scene was clearly happening at night. My mind was blown. From then on, I would take any camera I could get my hands on and shoot. In high school I was part of the news class; I shot news packages as creatively possible and I even ran one of the studio cams.
Now, I use much better gear and my skills are greatly improved. I’ve been shooting on everything from a hacked GH2 to the Red Epic. I am always on top of new gear and new techniques. See my gear list below.
Viral marketing is a field I more recently got into. It started with my friend. I hopped on board with him creating YouTube videos. When I started with him, he was getting very few views (compared to what we achieved). The first video started with 100 views in a week, and through my viral marketing techniques we achieved 1 million views in a week on just our sixth video. The way I marketed his videos have currently given us 11.4 million, 9.8 million, and 3 million views on individual videos.
Please contact me for more information and specific statistics.
BlackMagic Pocket Cinema Camera
SLR Magic- 12mm f1.6, 35mm f1.4
Canon FD- 50mm f1.4, 85mm f1.8
Lumix- 20mm f1.7, 14-140mm f4-5.8
TrusMT Follow Focus
3′ Konova Slider
Other Miscellaneous Gear